According to this study, Mobile money was an enabler of sports betting. The seamless integration of mobile cash wallets and sports betting platforms, reliability, consistency, ease of use and ease of entry to mobile cash was a major enabler of sports activities betting.
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Further, the examine discovered that majority of people partaking in sports betting had been conscious of the risksposed by sports betting eg addition and advocated for betting firms to offer alternative https://zaharamedia.co.ke strategies to entertainment apart from betting. To most individuals in betting, they perceived the federal government to do little or no to curb the antagonistic effects of sports activities betting.
The privateness supplied by cell cash as had a constructive influence on sports activities betting. Majority of people partaking in sports activities betting sought for info and made determination on tips on how to guess based mostly on information obtainable on social media platforms similar to Facebook, twitter, Instagram and WhatsApp. Majority of betters had been conscious that sports betting was a form of playing. In addition, they perceived to be in command of their betting actions and thus continued to guess.
- The common objective of this study was to assess sports betting impact in Kenya.
- The population of the study was drawn people participating in sports betting within Nairobi County.
- To obtain these objectives the research utilized a descriptive analysis design utilizing quantitative research method.
Sports betting is more than likely to affect males underneath full employment between the ages of 21 – forty years in Kenya. Secondly, this research recommends for targeted mass education of customers with a special bias to the boys. It is recommendable for sports betting companies to arrange dedicated social media accounts that impact and environment friendly in delivery of information on sports bets.
The general goal of this examine was to assess sports betting impression in Kenya. To achieve these aims the examine utilized a descriptive research design using quantitative analysis method. The inhabitants of the study was drawn people participating in sports betting inside Nairobi County. In whole, it was estimated that 2 million individuals had been engaged in sports betting. Using stratified random sampling and Yamanes formula a pattern measurement of one hundred respondents was chosen for inclusion in the examine.
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In addition, the examine concludes that social media is the single largest most necessary source of knowledge for sports betting. In addition, social media websites are the main supply of buy decisions for new customers in sports activities betting.
The authorities was disinterested in managing the protection insurance policies of individuals engaging in sports betting and didn’t control the publicity, advertisement and promotion of sports betting. On the contrary, authorities was solely thinking about maximizing its revenues through taxation of sports activities betting corporations. This examine concluded that cell cash has had an enormous impact on sports betting in Kenya. The relationship between cell money and sports activities betting is enhanced as a result of ease of access to mobile money, the price effectiveness and efficiency of mobile money, transparency, consistency, reliability and privacy of cell money wallets.
Collected information was analyzed using SPSS and MS Excel worksheets using descriptive statistics of frequency distributions, means and modes. The research discovered that majority of the people engaging in sports activities betting were male of the ages under forty years and above 21 years. In addition, the largest source of revenue for sports betters was salaries indicating that a employed individuals have been at a higher probability of participating in sports betting than entrepreneurs and unemployed people. Most of sports bets have been placed utilizing the web site on a greater than as soon as per week interval.